228: Leaders with Heart Publish Best-Selling Books

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In this episode, Heather chats with Alinka Rutkowska, the CEO of Leaders Press, a USA Today and Wall Street Journal best-selling press, where she creates books for entrepreneurs from scratch and launches them into bestsellers with a 100% success rate. She runs a hybrid publishing house with traditional distribution (via Simon & Schuster) through which more than 500 entrepreneurs have been able to share their stories with the world. Take a listen!
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Key Takeaways

  • They’ve built the company to be over 30 employees in just 5 years
  • Their company guarantees your book a bestseller title
  • Leaders Press has worked hard on SEO as one of their marketing strategies
  • USA Today and Wall Street Journal are based on sales
  • USA Today requires about 6,000 copies to be sold that week in order to feature your book
  • The Wall Street Journal requires about 3,000 copies to be sold that week in order to feature your book

Alinka Rutkowska’s Bio

Alinka Rutkowska is the CEO of Leaders Press, a USA Today and Wall Street Journal best-selling press, where she creates books for entrepreneurs from scratch and launches them into best-seller with a 100% success rate.

She runs a hybrid publishing house with traditional distribution (via Simon & Schuster) through which more than 500 entrepreneurs have been able to share their stories with the world.


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