114: Leaders With Heart Strike A Balance Between Heart And Drive

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In this episode, Heather Younger speaks with Frank Ricotta, CEO and Founder of BurstIQ about his leadership style, his unique background that instilled in him a drive to lead, and a time when he was at a low in his leadership and what he did to come out of it. He also shares some key tips to move and iterate during a crisis.

Key takeaways:

  • Strike the balance between both nurturing and being a visionary driving for goal achievement.
  • Focus on growing and lifting those you lead.
  • If we don’t learn from those around us, we cannot lead well.

Are you ready to lead with heart to the next level? Listen and learn!
Frank Ricotta’s Full BIO

Frank Ricotta is an accomplished CEO and CTO with 30+ years of experience empowering people, building companies, and creating innovative solutions. 

Frank has been able to combine his love for people and building high performance teams with creating and applying innovative technologies. Strong entrepreneurial, problem solving, and communication skills allow him to see what “can be”, resulting in a relentless pursuit to create world-class solutions that capitalize on market opportunities. He is a life long learner that possesses a healthy balance of business, leadership, and technology acumen, providing a foundation for success regardless of company size and industry.

His skills include blockchain, business transformation, organization development, information security, product and technology strategy, agile transformation, enterprise content management (ECM), Big data, cloud, and healthcare IT, as well as software as a service (SaaS) and compliance. 

Frank’s professional career is guided by three principles: make a difference, have fun, and make money. He also finds it most gratifying when he keeps his principles in perspective

Learn and share

I’m in that stage in life where it’s really been more of a mentoring phase for me. I would love to really pass on all the things I’ve learned over the years—the good, the bad, and the ugly to a next generation of leaders that can go out there and truly be servant leaders.

You take learning from your kids. You have to learn from them, incorporate their leadership styles, and take what’s best in terms of how they respond to you as a parent and as the leader in your house.

If you're not learning from all the people around you, you can't be an effective leader. - @fricotta #leadershipwithheart Share on X

Balance the drive

Early on in my career, and even growing up I like to always be the leader, or at least be in an influential position.

I’m probably my hardest critic. I’m most critical of things I do and how I respond in different situations. I am a nurturing leaders that would set a very aggressive and bold vision. I work to get the team empowered to go execute on that vision.

You can set high expectations and goals and not have to be unkind about it. The key is really lifting people up to be the best they can be, particularly in the context of a team, and creating high performance teams. They are happy, motivated, and really energized to achieve the same goals you’d like your company to achieve.

You also have to recognize when you’re already pushing people out of balance. When I started, I was all focused about driving people a lot. However, I was starting to hurt my own team by driving them too hard and not letting them maintain their balance. If you don’t create the environment where people are allowed refresh their mind,  body, health, and spirit, it’s hard to sustain anything for any length of time.

People perform best when they are happy. - @fricotta #leadershipwithheart Share on X If you don't believe where you’re going and you don't have the passion, it's hard to motivate and lead people to achieve anything at all. - @fricotta #leadershipwithheart Share on X

Know your people

Money only goes so far. 

People are focused on what their earning potential is and they should be paid according to what they’re worth in the marketplace. But that’s not the top factor that keeps people on your team, without moving around. It’s the culture, the environment, and their fit in that environment.

Everybody has a different set of goals. Not all your execution superstars necessarily want to move in a position of leadership or management because they really like doing what they do in an execution perspective. This is very true for technical talent. So, how do you nurture that forward for exponential contribution? 

You have to have a regular cadence where you’re focused on the actual delivery side, so they’ll know that there’s going to be a consistent amount of communication. It’s an open environment to share any problems so we can solve collectively as a team. 

Never confuse activity with productivity. - @fricotta #leadershipwithheart Share on X You have to know your people. - @fricotta #leadershipwithheart Share on X

Mentions

Connect with Frank on LinkedIn and Twitter

Read Frank’s LinkedIn Article here

Subscribe, rate and review the podcast on Apple Podcast

Listen to the podcast on Spotify

Becoming Unshakeable Podcast

With Heather R. Younger

Becoming Unshakable is the podcast for leaders, creators, and changemakers who know TRUE LEADERSHIP starts from within.

Each episode explores what it takes to lead with resilience, compassion, and purpose while staying human through it all.

Through candid conversations with executives, frontline leaders, coaches, and everyday heroes, Heather uncovers the real stories behind growth, compassion, setbacks, and transformation.

From navigating change to creating emotionally safe cultures, Becoming Unshakable reveals what it really takes to create leaders—and organizations—that can’t be shaken.

Hi, I'm Heather

I've been through every type of
ORGANIZATIONAL CHANGE
you can think of.

Layoffs, reorgs, mergers, acquisitions and major technology shifts. More than 20 years leading teams through high-stakes situations where results mattered, people depended on me, and decisions couldn't wait.

Those years taught me how to lead. But they also showed me the hidden cost of always being the one who holds it all together.

During our second reorg in less than a year, I walked out of a meeting with no say in what was happening, just marching orders. When my team asked how the meeting went, I should have said, “Give me 15 minutes to process this.” But I didn't. Instead, I let them absorb every ounce of my frustration.

Then I saw their faces.

The people who looked to me for stability had just watched me unravel. What was that teaching them about their ability to handle the pressure?

That moment changed how I saw my role as a leader. Leading teams isn't only about grit or resilience. It's about how your presence builds the trust your team needs to function when things get hard.

Today, I help organizations build unshakable leaders, teams, and cultures. Because when leaders become the calm teams can count on, organizations don't just survive change, they come out strong enough to handle what’s next.

Heather Sitting
Heather_Younger_The_Cycle_of_Active_Listening_Guide

The Cycle of Active Listening

Create a listening culture that elevates the workplace experience for everyone.

Through this guide, uncover how to ensure those in your care at work feel heard and valued, resulting in increased loyalty and satisfaction.

  • Understand why listening is the key to improved engagement
  • Learn how the Cycle of Active Listening contributes to strong workplace relationships
  • Get a practical framework for creating a listening culture that is bidirectional, responsive, and supportive

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Contact Heather Today!
+1 403-398-8488

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I'm really interested in...

(select all that apply)*

I can be reached at...

Additional Comments