251: Leaders with Heart are Organic

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Farzad Rashidi is the lead innovator at Respona, the link-building outreach platform that helps businesses increase their organic traffic from Google. He previously ran the marketing efforts at Visme, where he helped the company gain over 16 million active users and pass 3M monthly organic traffic.
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Key Takeaways
  • Respona is the all-in-one link-building outreach platform built for B2B SaaS and agencies to increase organic traffic from Google.
  • Respona’s mission is to allow brands to connect with relevant bloggers and journalists in their space to build quality backlinks and improve their search rankings on Google.
  • With Respona you can find outreach opportunities in real-time, create an automated email sequence, find direct, verified contact information, and truly personalize your campaign using Respona’s AI assistant, all in one platform.
  • Farzad enjoys the process and challenge of starting something from scratch.
  • Respona and Farzad believe in innovation over duplication.
  • His previous company, Visme, are on a mission to help businesses and individuals create awesome-looking visual content they can be proud of in minutes, not hours.

Farzad Rashidi’s Bio

Farzad Rashidi is the lead innovator at Respona, the all-in-one link-building outreach software that helps businesses increase their organic traffic from Google. He previously ran the marketing efforts at Visme, where he helped the company gain over 14 million active users and pass 3M monthly organic traffic.n

The Listening Guide

Create a listening culture that elevates the employee experience with The Listening Guide.

Through this guide, Heather uncovers how you can ensure those you lead feel heard by taking 3 approaches to listening inside an organization.

  • Understand why listening is the key to employee engagement
  • Learn how the Cycle of Listening contributes to strong workplace relationships
  • Get a practical framework for creating a listening culture that is bidirectional, responsive, and supportive

Download it here.


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Leadership With Heart With Heather R Younger

“Heather’s courage and vulnerability to share her authentic self are truly inspiring. She shares the most cutting-edge leadership strategies on topics like emotional intelligence and employee experience. If you’re looking to sharpen your leadership skills, this podcast is for you.”

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Cycle of Active Listening Guide

The Cycle of Active Listening

Create a listening culture that elevates the workplace experience for everyone.

Through this self-led assessment, you will uncover how to ensure those in your care at work feel heard and valued, resulting in increased loyalty and satisfaction.

  • Understand why listening is the key to improved engagement
  • Learn how the Cycle of Active Listening contributes to strong workplace relationships
  • Get a practical framework for creating a listening culture that is bidirectional, responsive, and supportive
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